Whey Protein (brought
to you from the makers of
Designer Whey
Protein)
Whey is a natural dairy protein that is derived from the
cheese making process. Most commercial whey supplements are derived from cow’s
milk, which is comprised of 6.25% protein: 20% in the form of whey. Whey protein
supplements utilize the concentrated protein, eliminating the lactose and milk
fat making it a remarkable source of protein.
Whey is a complete protein, meaning it contains all essential amino acids, which
are vital to your metabolism, and to making your body function properly for good
health. Whey also boasts the highest concentrations of branched chain amino
acids (BCAA’s) found in nature. Branched chain amino acids are an important
source of energy during exercise and play a key role in protein synthesis.
Whey protein, when properly processed has the highest biological value of all
proteins. Biological value relates to how much of the protein consumed is
actually absorbed, retained and used by your body. More specifically, biological
value is the measure used to rate protein quality through nitrogen retention.
The higher the quality of protein, the more nitrogen is absorbed and retained by
your body.
You think that whey is just the latest buzz in the sports
nutrition business? Probably just some savvy ad wizards pushing some "incredible
new science," right? Not even close…try thousands of years of history as a
nutritious and medicinal food.
During the Middle Ages, whey was used in salves and
potions used to soothe burns, to inspire vitality and to cure a host of
illnesses. By the 1600’s, whey was used to treat jaundice, infected lesions of
skin, gonorrhea, and epilepsy. Even Hippocrates - regarded as the Father of
Modern Medicine - insisted on a daily dose of approximately two liters of whey.
Nobody knew back then about the wonders of alpha
lactalbumin, beta-lactoglobulin, branched-chain amino acids, glycomacropeptides,
immunoglobulins and other elements of whey…all they knew was it helped fight off
disease, promoting a healthy body.
For years, this amazing source of nutrition went
unnoticed. Here in the U.S., up until 1993, whey was primarily used as animal
feed because of its great nutrient value and ability to build muscle (meat). It
was also used as a functional food ingredient in processed foods to add texture,
flavor and nutrients.
When Next Proteins pioneered the use of whey protein as a
pure whey protein supplement in 1993, many people were shocked to learn of the
amazing physical and nutritional benefits of whey protein.
Not so. Sure, bodybuilders have long promoted the benefits
of whey protein, but did you know that whey is the first nutrient you ever
consumed? That’s right. In the beginning, colostrum, or mother’s first milk, is
nearly 100% whey - one of nature’s strongest immune boosters, protecting a
newborn’s fragile health. Even as the composition of breast milk changes, it
still is made up predominantly of whey protein because of its inherent
nutritional and immunological properties. While bovine whey and the whey found
in mother’s milk differ in composition, they both deliver benefits to your body
and health.
How are whey protein supplements made? Whey, a by-product
of cheesemaking, contains vitamins, minerals, protein, lactose and traces of
milk fat. Most commercial whey supplements are derived from cow’s milk, which is
comprised of 6.25% protein: 20% in the form of whey. These supplements utilize
isolated whey protein that eliminates lactose and milk fat.
Whey is the best protein for you - a
complete protein, meaning it contains all essential amino acids, which are vital
to your health, metabolism, and to making your body function properly for good
health. It contains the highest biological value of any protein, which signifies
how easily the body absorbs and retains the nitrogen it gets from food proteins.
Go ahead. Ask the bodybuilders who have built incredible
muscular physiques with whey. Or ask nutritionists and fitness experts who keep
themselves and their clients fit, slim and toned with whey. They’ll tell you
that everyone - from athletic individuals, to those wanting to live a healthier
lifestyle - can look better and feel healthier by consuming whey protein -
everyday.
You’ve probably heard a lot about soy protein and how it
promotes a healthy heart. Soybeans are big business, grown by big corporate
conglomerates and cooperatives at hundreds of thousands of farms. How about
casein the predominant protein in milk? You’ve probably heard of it, but not
much about it since there’s not much to say. So why haven’t you heard more about
the wonders of whey?
Well, the leaders in whey protein Designer Whey
have been telling people about the wondrous benefits since 1993, and we
continue to wow the world with whey. As more people discover these amazing
health promoting properties, the word is spreading. And it should, because if
you think other protein sources are the best, you’ve been seriously misled.
Soy, touted for its heart health benefits and natural
estrogen compounds called phytoestrogens or isoflavones, is generally regarded
as an incomplete protein lacking the essential amino acid methonine. Soy also
contains phytates, which can inhibit the absorption of certain vitamins and
minerals, such as zinc and iron (18).
Casein can also have negative effects. It not only is the
main allergen in milk, it also clots in your stomach, delaying release of
precious amino acids necessary for muscle growth. Casein has also been shown to
increase cholesterol levels and has been linked to tumor growth in colon cancer.
While meat is an excellent source of protein, it may be in
high in fat content. Even egg, the staple of many breakfasts, has problems. Eggs
are regarded as the primary carrier of salmonella enteritidis, which according
to Newsweek, causes severe diarrhea in 650,000 Americans a year, killing about
500.
With its amazing health benefits and superior biological
value, whey protein clearly blows the other protein sources away.
FROM RECESS TO RETIREMENT
Whey Protein Can Make a Difference Throughout Your Life
Think about it. All of us know that protein is fundamental
for muscle growth. But how much protein do we need for extra growth? How often?
Why?
These are some of the most important questions any of us
who care about our physiques can ever ask. But who can really tell you a
precise, definitive, scientific answer? Can your workout partner tell you how
much protein to take for your bodyweight? Can the trainers at the gym tell you
why you need protein 5-7 times a day? Can your physician tell you why you should
use whey peptides over egg whites, milk isolates, casein or soy? There are a ton
of personal opinions but not a lot of real, hard, scientifically researched
facts. That’s why the people at Designer Whey have commissioned 3 separate
university pilot studies to investigate what happens when whey protein,
specifically Designer Whey Protein, is stacked into a healthy diet as part of a
serious training program.
The latest of these clinical studies, conducted during the
summer of 2000, proved 10 athletes stacking 6 scoops a day of
Designer Whey,
recorded leaner, faster, stronger results after only 28 days of supervised
training (1).
With the help of Designer Whey, all ten athletes got
leaner 6.5% drop in body fat; they got stronger one subject upped his bench
press a fabulous 35lbs; and they got faster 40yd dash time dropped 0.4%. All
ten athletes even improved their vertical leap a major power indicator 2.6%
in just 28 days.
Also, in recently released clinical blood tests,
hard-training athletes stacking 6 scoops of Designer Whey per day increased
glutamine blood levels an incredible 15% during a sustained 28 day training
period (1). These blood tests are even more remarkable considering glutamine
levels have been shown to drop 55% after an intense workout. Even a 26% drop in
glutamine levels results in an 11% decrease in protein synthesis, and therefore,
a decrease in muscle growth (2).
Even scarier, lower glutamine levels can translate to high
cortisol levels, and over-trained athletes can have high cortisol levels (3,4).
Released in times of stress and hard training, catabolic cortisol is a wicked
muscle-destroying hormone. But by stacking Designer Whey Protein, cortisol is
reduced by up to 26% (1).
How much protein do you need?
Scientists and fitness experts agree - protein intakes
should equate to at least 1g of protein per lb of body weight in hard training
individuals. A high protein intake helps keep you in a positive nitrogen
balance, insuring you get the greatest results from your workout. Nitrogen and
only nitrogen ensures that your muscles are primed for growth.
What’s the best protein for nitrogen retention? Whey
protein. Its proven in science to deliver the highest biological value of any
protein, meaning it is more easily absorbed by the body and retains more
nitrogen than any other protein (7).
Still not convinced on the best way to build more muscle?
Protein synthesis is a key factor- it controls muscle growth. This process is
absolutely necessary to build new muscle tissue. Results show that 30g of whey
protein increased protein synthesis 117% vs. 25% for 30g of casein. That’s a
368% greater increase! Whey protein also contributes to muscle growth by
stimulating IGF-1 (insulin like growth factor) a hormone, which stimulates
increased protein synthesis and stops protein breakdown (12).
Whey protein contains the highest concentration of
Branched Chain Amino Acids (BCCA’s)- these amino acids are your muscles favorite
amino’s because they decrease muscle degradation during exercise and allow you
to train more intensively for longer periods of time (13).
All these clinical tests, coupled with real life physical
trials, demonstrate that what Designer Whey does on the inside, you’ll soon see
on the outside.
Dieting can be very dangerous. Lose…gain…lose…gain.
"Yo-yo" dieting is risky business. It eats away at the most important part of
your body your muscles!
But there’s good new for Americans everywhere. It seems
medical research has finally uncovered a new method to help you control your
diet and cut fat intake, so you can steadily melt away body fat while retaining
and toning up precious muscle.
It may seem shockingly simple, but today scientists,
nutritionists and trainers all know that eating small amounts of protein often
every 2-3 hours or so between meals is a sure-fire way to control your diet,
control fat intake, and control your hunger.
When you snack like this between meals you can control
your diet, ultimately controlling your weight. Which means, of course, you can
more easily maintain or even lose body weight more precisely, body fat
without sacrificing all important muscle tissue.
Typically, when you diet, about 27% of weight loss is
muscle. It’s a scientific fact that losing muscle lowers your metabolic rate,
whereas healthy, toned muscle burns more calories more of your body fat
around the clock, even while you sleep.
To build and retain muscle health requires protein. That’s where frequent
protein snacks come in. Eating about 17 - 35g of protein every 2 or so hours
between meals means your protein can be better absorbed and utilized to boost
muscle health. Plus, whey protein snacks actually lower your appetite by
releasing a hormone called Cholecystokinin (CCK) - one of nature’s most
powerful, natural appetite suppressants.
A high protein diet can also raise your Resting Metabolic Rate by as much as
68%, helping you increase lean muscle mass and decrease body fat (16). In
addition, taking whey protein daily may help you fight off stress, triggering a
dramatic drop in stress hormone production and a 48% increase in tryptophan, the
amino acid your brain uses to build serotonin. When serotonin levels are high
you’re less likely to crave comfort foods like sugary snacks.
Whey protein is the best protein source, having the highest biological value
(BV) of any protein. Biological value measures protein power and efficiency with
which your body uses protein (7). With a biological value of 104, whey blitzes
soy (BV-74), casein (BV-77), egg white (BV-88) and even tops milk (BV-91).
Everyone knows that calcium is needed to build strong
bones. But did you know that whey protein not only delivers a dose of highly
absorbable calcium, it also plays an important role in bone formation?
Research shows that whey protein can increase bone density
by activating bone forming cells called osteoblasts (10). With its bone-building
ability, whey is a must for all active individuals, especially children and
post-menopausal women. In addition, whey protein contains minerals such as
calcium, phosphorus and magnesium to support bone growth and maintenance.
Whey products are safe for children over the age of four,
but should never be given to diabetic children unless prescribed by a physician.
If you think cow’s milk or soymilk make the best infant
formula, think again. Did you know that most infants are allergic to cow’s milk
and many are allergic to soymilk? Keeping this in mind, is your baby as healthy
as he could be?
Research has shown that an infant formula based on whey-hydrolysate
is effective not only in reducing allergic reactions, but also in decreasing the
prevalence and severity of eczema and infant colic (8)! And, by adding the whey
fraction alpha-lactalbumin to infant formula, the formula is "humanized", making
it even closer to mother’s milk that contains high levels of this powerful
protein fraction with potent antioxidant properties.
A specially filtered whey protein formula was also
recently shown to improve cholesterol levels when fed to healthy newborn infants
(14).
One caveat: Whey is naturally high in the milk sugar,
lactose, which many infants cannot tolerate. Check the label carefully and only
purchase whey with the lactose removed all Designer Whey products are 99%
lactose free. Unless lactose is removed during the manufacturing process, it may
remain in the whey.
Unless you are a sedentary, stress-free individual, the
U.S. government’s recommended dietary allowance of 0.35g of protein per pound of
body weight every day may be insufficient for you.
If you are an active individual, hard-core athlete,
suffering from illness, pregnant, or dieting, scientific research recommends at
least 0.6 - 0.9 grams/pound of body weight. Hard training bodybuilders stack as
much as 2-5 times that amount! Recommended consumption depends upon the
intensity level of the activity, hormone changes and various diseases and
medical conditions.**
For those of you vegetarians who usually consume a far healthier diet in many
ways than most Americans - eating lots of fresh fruits, vegetables and other
organic whole foods - your meals can be notoriously low in protein. Whey is a
"natural," dairy solution to your protein problem. It is high in lactoferrin, an
iron-binding protein that helps the body absorb iron and is effective in
protecting against a number of viruses (17).
**(Consult with the Protein Calculator for your personalized recommendation.)
Getting enough Vitamin C is essential to good health, but
are you getting enough glutathione- another vital antioxidant? Whey - one of the
most powerful boosters of your immune system - is rich in glutathione boosting
properties (15). Next to vitamin C, Glutathione is your body’s most powerful
antioxidant helping to prevent free radical damage inside your body.
Glutathione serves a variety of critical functions essential to maintaining
health, including the maintenance of functional and structural integrity of
muscular tissue undergoing oxidative damage during exercise and aging. Some whey
proteins also contain glycomacropeptides, which can help reduce the risk of both
influenza and the common cold (17).
Whey’s powerful immune-enhancing effects make it an ideal
supplement for people living with HIV. It raises glutathione levels (typically
low in HIV patients), to protect against free radicals and aids in lymphocyte
growth during immune response (15). Increased levels of glutathione may also
enhance the vital activity of T-cells improving the strength of the immune
system.
Information gathered by the Whey Protein Institute
indicates that cancer patients undergoing Radiation or Chemotherapy often have
difficulty in meeting their daily nutritional requirements due to nausea and
lack of appetite, and can suffer from protein malnutrition. Whey proteins are a
great protein source for cancer patients because they are easy to digest and
gentle to the system.
Although soy and cancer prevention have often been linked,
whey has been proven in clinical studies to be twice as effective as soy in the
reduction of breast cancer prevention in rats. One supplement, Designer Whey,
actually decreased tumor growth in rats by 60% when used in conjunction with
photodynamic therapy (9)!
What are you doing to ensure that you aren’t one of the
half of all Americans who will eventually die of some form of this deadly
disease?
The news could have been heartwarming only to companies
that produce cholesterol-reducing medications: On May 15, 2001, the U.S.
government announced the number of people who should be treated for high
cholesterol will increase from 13 million to 36 million, equating to about one
of every five adults in the U.S. (These results were published in the May 16,
2001 Journal of the American Medical Association).
The Whey Protein Institute also reports that hypertension
is one of the leading causes of heart disease and stroke. Research has shown
that whey peptides from hydrolyzed whey protein isolates assist in reducing the
blood pressure of hypertensive individuals by inhibiting ACE (Angiotensin
Converting Enzyme). Without ACE, the changes in the body that result in
hypertension cannot occur.
Whey can be a godsend for maturing women and men. Research
shows that whey increases DNA and activates bone-forming cells known as
osteoblasts, decreasing the risk of osteoporosis (10). According to the Whey
Protein Institute, a recent study conducted at Boston University showed that
elderly individuals who consumed low levels of protein had a significant loss of
bone, especially in the hip and spine, four years after the start of the study.
In another study, 53% of 744 elderly hospitalized orthopedic female patients
exhibited protein deficiencies. The solution? A daily diet including high
amounts of whey
protein can help keep bones healthy and strong as the body ages.
Many seniors are also prone to protein calorie
malnutrition (PCM). PCM results in up to 20 times more complications in patient
recovery, including post-operative infections, pressure sores and pneumonia,
making it no surprise that older patients with PCM die at a much higher rate
than well-nourished patients.
Whey proteins are an ideal source of protein and essential
amino acids for elderly individuals, especially those with declining appetites.
They provide energy to the body and a boost to the immune system.
We all know that a healthy lifestyle, including regular
exercise and a nutritious diet, may help us live a longer, more energetic life.
And now it’s no secret that whey proteins also play an important role in helping
you achieve your personal health goals of looking better and feeling great!
This publication is not intended to deliver
professional advice or other health care services. The information contained
herein should not be relied upon for personal diagnosis, treatment or any other
health-related purpose. The statements have not been reviewed or evaluated by
the Food and Drug Administration.
References:
1. Designer Protein Stacking Study 2000
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3. Rennie MJ, Br Med Bull 1985:41(3):257-64
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5. Dangin M, et al. Am J Physiol Endocrinol Metab 2001:280 (2):E340-8
6. Forslund AH, et al. Am J Physiol 1999:May; 276 (5 Pt 1):E964
7. Renner E, Milk and Dairy Products in Human Nutrition. Munich, Germany, 1983.
8. Verwimp JJM, et al. Eur J Clin Nutr 1995:49(1):S39-S48
9. Chmiel JF, et al. The anti-tumor effects f dietary whey protein on murine SSC
VII tumors as an adjuvant to photodynamic therapy. Paper presented at the 39th
Annual Meeting/Combined Otolaryngological Spring Meeting, Scottsdale, AZ, 1997.
10. Takada Y, Aoe S, and Kumegawa M, Biochem and Biophys Res Com
1996:223:445-449
11. Nagaoka S, et al. Biosci, Biotech, and Biochem 1992:56(9):1484-1485
12. Fryburg DA, Am J Physiol, 1994: 267: E331-E336.
13. Blomstrand E, et al. Acta Physiol Scand, 1988: 133: 115-122.
14. Weizman, et al. J Ped. Gastronenterol. & Nutr, 25:529-532.
15. Sadler R, S. Afr. J Dairy Sci, 1992; 24(2):53-58.
16. Robinson, et al. Am J Clin Nutr, 1990:52:72-80
17. Harper, J. Biological Properties of Whey Components A Review. Chicago:
American Dairy Products Institute, 2000
18. Cook, JD et al. Am J Clin Nutr, 1981:34:2622-2629.
